Fractional RevOps
Senior-led revenue operations support for scaling B2B teams. We bring structure to your funnel, pipelines, handoffs, and reporting—so you get clarity, consistency, and predictable growth without hiring a full-time RevOps lead.
Useful when…
You need alignment across Marketing, Sales, and Service
You need alignment across Marketing, Sales, and Service; but handoffs are messy, follow-up is inconsistent, and deals fall through the cracks.
You want fractional support from an experienced operator
You want fractional support from an experienced operator to set direction, prioritise the right work, and keep momentum week to week.
You need an outside perspective
You need an outside perspective to diagnose what’s really blocking growth, then fix it with practical systems, not theory.
Our approach to Fractional RevOps
Fractional RevOps only works when it’s grounded in real workflows and clear accountability.We start by aligning on outcomes (pipeline, conversion, velocity, retention) and mapping how revenue actually moves through your business today. Then we identify the bottlenecks, process, data, automation, handoffs—and design a simple operating rhythm to fix them.
Typical engagements include:
- Funnel + pipeline design: stages, definitions, required fields, and governance
- Lifecycle + data hygiene: properties that matter, consistent capture, clean segmentation
- Handoffs + SLAs: who owns what, when, and what “done” looks like
- Automation + enablement: workflows that reduce admin, templates that lift consistency
- Reporting that holds up: dashboards built on solid definitions so leadership can trust the numbers
- Weekly cadence: priorities, delivery, and iteration—so improvements stick over time
Result: a calmer, more consistent revenue engine your team can run confidently.
Why OTM?
Because RevOps shouldn’t feel like a big transformation project, or a revolving door of consultants.
With OTM, you get boutique, senior-led delivery that’s built for lean teams.
If you want RevOps that creates clarity (and stays that way), this is it.
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Senior operators, no handoffs
You work directly with experienced specialists
Systems-first, practical execution
We design what’s needed, then implement it cleanly
Built for HubSpot
Workflows, governance, automation, and reporting designed to scale in one system
Enablement included
Documentation + training so your team owns the system, not the agency
What clients say
“Kira has been an outstanding support across all areas of our HubSpot journey. From day one, nothing has ever been too much trouble. She is approachable, responsive and incredibly knowledgeable. She played a key role in our website migration, ensuring the transition was smooth, structured, and stress-free. Her expertise in setting up customer workflows, streamlining digital efficiencies, and driving our marketing efforts has added real value to our business operations. Kira also delivered onboarding and training sessions that were clear, practical, and tailored to our needs. This empowered our team to confidently navigate and maximise HubSpot’s capabilities. Kira is a true professional and a pleasure to work with, playing a key role in helping us successfully achieve our goals on the HubSpot platform.”
Working with Kira was an all round great experience. I have wanted to implement HubSpot for a long time but was always worried about the set up. OTM was great, walked me through everything, gave easy to follow instructions and always great to deal with. Highly recommend.
Kira from Outsourced Technical Marketing is somewhat of a rarity in having a vast amount of knowledge and experience but also being able to share, teach and coach our sales team members at their level of knowledge and understanding with just the right mix of patience, empathy and motivation. Great service, great outcomes, no worries. Thanks Kira🙏 Highly recommended 👍
Start the conversation
If you’re feeling the strain of growth and need more leads, more deals, more complexity—let’s talk. We’ll recommend a simple fractional RevOps plan that brings alignment, visibility, and momentum across the revenue team.